If you cast your eyes northwards to your browser’s address panel, you should see a tiny Polly icon alongside my blog address. I say should because it seems to take both Firefox and IE a short time to register it, but there it will be and against my bookmark as well. (You do have this page bookmarked don’t you?)
I often wondered how the proper pro sites do this, like BBC 7 or Cricinfo, having never heard of favicons. Until today that is when, with a little time on my hands, I did some Googling on the subject and discovered that it is incredibly easy to do, in fact automatically and for free at FavIcons.
So if you’ve got an image, go iconic.