I have few good things to say about the Daily Mail as rule. Its journalism is both partisan right-wing and sensational (a dangerous combination) and is written by people who think the world should be as it was in the 1950s.
They can also be misleading with their giveaways. ‘Free with tomorrow’s Daily Mail…’ splashed across the front page, followed by ‘Jamie Oliver Does DIY’ or ‘How We Won WWII in Technicolor DVD’.
Except it isn’t. To get your free gift, you have to take a voucher to Tesco or Eason (what the bloody hell is Eason?) and who wants to do that?
Then there is the This England column, an outlet for middle-class gripes about the world masquerading as wit and wisdom. And poking fun foreigners and the amusing mistakes they make in English.
But credit where it is due, the cartoons aren’t bad, if you discount Fred Bassett and The Gambols. Above is the Odd Streak cartoon from yesterday. Simple, but very, very funny, or at least I think so.
And its Australian creator, Tony Lopes, obviously shares my cynicism for meaningless corporate slogans, entitling his latest collection of cartoons ‘Striving for Quantity’.
Bugger! I’ve just realised that all of the moans above qualify me as a Daily Mail reader!