Posts tagged: Design

Not My Type

Helvetica’s message is this: you are going to get to your destination on time; your plane will not crash; your money is safe in our vault; we will not break the package; the paperwork has been filled in; everything is going to be OK.

Well maybe, but surely the dullest typeface on the planet. It says you are going to get to your destination on time, but it’s Rhyll; your plane will not crash and land safely in Belgium; your money is safe in our vault because you will never want to withdraw any to pay for anything remotely interesting; the paperwork has been filled in because we know how important paperwork is to you; everything is okay because we know you dislike even the mildest of shocks. Read more ›››